Jan 31 2010
Keyword Research Services - Can They Save You Time And Money?
Are you like me and struggle with keyword research? I can find lots of them. Most of what I find are useless though.
When I used Google’s keyword tool I trusted the results 100%. Why wouldn’t I? Big company like that shouldn’t be giving false figures. Well, that’s not always the case.
The results you see are not always correct, far from it. But it will have been spot on at some time. I discovered the answer almost by pure chance.
I homed in on a key phrase with roughly 5000 competing websites. I was feeling confident enough to rank well with this one. So I set out putting articles out. Lots of articles.
Not long after I saw that there were now almost nine thousand competing sites. I could hardly believe that. Had there been some mistake? It turned out that my articles were showing on these sites and ranking for the keyword.
My point being is that I’d have swerved this keyword if I had seen nine thousand competitors. As a lot of them were mine (or had my article on) I was competing against my self most of the time. Not a bad situation to be in if you ask me.
I knew I wasn’t going to get lucky all the time so I decided to try a keyword research service. I was looking to get some decent keywords delivered on a daily basis. I calculated the cost of these services and concluded that they were value for money.
Of the keyword research services on offer I opted to try Travis Sago’s Instacash. Travis being numero uno in the bum marketing world. Bum marketing only costs my time so it’s my kind of marketing.
It takes me an hour or two to come up with a couple of decent keywords. Getting them delivered is a huge help. An hour or two of my time is highly valuable to me when all I have is time. If I put the time saved up against the daily cost it shows clearly there’s value to be had.
I get a lot of emails from gurus banging on about outsourcing. I see this as an outsourcing project. I’m giving my keyword research to someone else to do. That’s outsourcing.
You can find out just how the trial went over at my site. Earlier I mentioned that I ended up with thousands of articles on websites for a certain keyword. I’ll show you how I did that at my site.